Google Business Profile Checker

Why Your Google Business Profile Matters

Your Google Business Profile (formerly Google My Business) is often the first thing prospects see when they search for your firm. It appears in Google Maps, local search results, and the knowledge panel. A complete, optimized GBP can increase calls by 70% and website clicks by 50%.

For professional services firms, your GBP is a trust signal. A profile with photos, reviews, services listed, and regular updates tells Google — and prospects — that your firm is active, credible, and worth contacting.

The 15 Points We Check

This checklist covers the same items ARQISE audits in every client engagement: verification status, business name accuracy, category selection, complete address, phone number, website link, business hours, description, photos, services list, review count, Q&A, posts, appointment links, and attributes. Each point is weighted by its impact on local search ranking and prospect conversion.

What to Do With Your Score

• 90–100%: Your GBP is in great shape. Focus on getting more reviews and posting weekly updates.
• 60–89%: You have a foundation but key items are missing. Prioritize the fix list — each unchecked item is costing you visibility.
• Below 60%: Your GBP is actively hurting your local search presence. The fixes are straightforward but critical.

If you'd rather have a professional handle it, ARQISE optimizes Google Business Profiles as part of every Digital Presence Architecture engagement — including multi-location setups, review strategy, and ongoing posting.