Terms of Service — ARQISE | Digital Presence Architecture

Terms of Service

Effective Date: June 1, 2026 · Last Updated: June 1, 2026

In plain language: These terms govern our working relationship. We deliver what we promise. You pay at agreed milestones. Both parties act with respect and professionalism. If something goes wrong, we talk about it. Disputes are resolved through arbitration, not litigation.

1. Agreement to Terms

By accessing arqise.com, booking a consultation, or engaging ARQISE for services, you ("Client," "you," "your") agree to be bound by these Terms of Service ("Terms"). If you do not agree, do not use our website or services.

These Terms constitute a legally binding agreement between you and ARQISE ("we," "us," "our"), operated by Muhammad Ali ("The Weaver"). Any separate Service Agreement or Statement of Work signed between the parties will supplement these Terms; in the event of conflict, the signed Service Agreement prevails.

2. Definitions

  • "ARQISE" — The digital presence consultancy operated by Muhammad Ali, providing services under the ARQISE brand.
  • "The Weaver" — Muhammad Ali, the lead strategist and operator of ARQISE.
  • "Team" — The ARQISE team of specialists, including designers, developers, marketers, and project managers, who operate under the direction of the Weaver. All team members have signed Non-Disclosure Agreements (NDAs) and confidentiality agreements.
  • "Client" — The individual or firm engaging ARQISE for services.
  • "Services" — All digital presence consulting, website design, SEO, branding, social media management, and related services provided by ARQISE.
  • "Deliverables" — The specific outputs produced during an engagement.
  • "Service Agreement" — A separate signed document detailing scope, timeline, pricing, and deliverables.
  • "Milestone" — A defined project stage at which payment is due and specific deliverables are presented.
  • "Tools" — The free browser-based tools available at arqise.com/tools/, including the Revenue Leak Calculator, Meta Tag Generator, Email Signature Generator, Brand Palette Builder, Business Name Generator, Google Business Profile Checker, Social Media Bio Generator, and Law Firm Website Checklist.

3. Services

ARQISE provides digital presence consulting services to professional services firms and SMEs, including but not limited to:

  • Website design and development (WordPress, custom builds)
  • Search engine optimization (on-page, off-page, technical, local)
  • Brand identity design (logo, color palette, typography, guidelines)
  • LinkedIn profile and company page optimization
  • Social media setup, branding, and managed content
  • Google Business Profile optimization
  • Content creation (blog posts, case studies, copywriting)
  • Email marketing setup and management
  • Digital presence auditing and strategic consulting

The specific scope is defined in the Service Agreement. Services not explicitly listed are not included.

4. Engagement Process

  1. Discovery Call — A free 30-minute consultation to assess needs and determine fit.
  2. Proposal & Service Agreement — Written proposal detailing scope, timeline, deliverables, and pricing.
  3. Agreement Signing & Initial Payment — Both parties sign; Client pays initial milestone.
  4. Execution — ARQISE delivers according to timeline and milestones.
  5. Review & Handover — Client reviews, provides feedback, receives all assets and credentials.

No work begins until the Service Agreement is signed and initial payment received.

5. Pricing & Payment

5.1 Pricing

All prices are listed on arqise.com and/or in the Service Agreement. Prices are quoted in USD unless otherwise specified.

5.2 Milestone-Based Billing

  • Milestone 1 (Start): 50% of project total — due upon signing
  • Milestone 2 (Mid-Project): 30% — due upon staging delivery
  • Milestone 3 (Launch): 20% — due upon final delivery

5.3 Payment Methods

Payments are accepted via bank transfer, online payment, or other methods agreed upon in writing. The Client is responsible for any transaction fees.

5.4 Late Payments

Invoices are due within 7 days. If not received within 14 days, ARQISE may pause work. A late fee of 1.5% per month may apply.

You never pay for work that hasn't been delivered. If a milestone is not met to standard, we revise at no additional cost.

6. Client Responsibilities

  • Provide accurate and complete information during intake
  • Provide access to platforms and credentials within agreed timeframe
  • Review deliverables and provide feedback within 48 hours
  • Attend scheduled calls or provide 24-hour notice for rescheduling
  • Ensure content and materials provided are owned or properly licensed
  • Designate a single point of contact
  • Make milestone payments on time

Client delays may extend the project timeline.

7. Intellectual Property

7.1 Client Ownership

Upon full payment, the Client receives full ownership of all custom deliverables: website code, design files, content, logo, brand assets, social templates, and all handover files.

7.2 ARQISE Retains

  • Proprietary frameworks — PAM™, CGI™, Revenue Leak Audit™, Digital Gravity Model™, Deployment Sprint™, Trust Velocity Engine™. Licensed for use within the Client's engagement only.
  • Internal tools, templates, and processes
  • Portfolio rights — unless Client requests confidentiality in writing

7.3 Third-Party Licenses

Licensing terms for third-party assets are documented in the handover.

7.4 Pre-Payment

Until full payment is received, all deliverables remain ARQISE property.

8. Confidentiality

Both parties agree to treat all non-public information as confidential. This includes business strategy, financial data, login credentials, client lists, and proprietary methods.

All ARQISE team members have signed individual NDAs and are bound by the same confidentiality obligations. Client data is shared with team members only on a need-to-know basis.

Confidentiality obligations survive termination for 2 years. Exceptions: publicly available information, independently developed, or legally required disclosure.

9. Revisions & Scope Changes

9.1 Included

Each milestone includes up to 2 rounds of revisions at no additional cost within original scope.

9.2 Additional

Revisions beyond included rounds or materially changing scope may incur additional fees (approved before charges).

9.3 Scope Changes

Changes to scope require a written Change Order signed by both parties.

10. Project Timelines

  • Foundation: 15 days
  • Growth: 30 days
  • Dominance: 60 days
  • Custom: As specified in Service Agreement

Timelines assume timely Client participation. ARQISE-caused delays will include a revised timeline and, where appropriate, a goodwill credit.

11. Cancellation & Refunds

11.1 Client Cancellation

  • Before work begins: Full refund minus $100 administrative fee
  • After Milestone 1: Non-refundable. Completed work delivered.
  • Mid-project: Completed milestones non-refundable. Future milestones cancelled.

11.2 ARQISE Cancellation

ARQISE may terminate if: Client fails to pay within 14 days, Client is unresponsive for 14+ days, Client engages in abusive behavior, or Client requests illegal/unethical services. All completed work delivered and pre-paid undelivered milestones refunded.

If a deliverable doesn't meet agreed specifications, we revise at no cost until it does.

12. Warranties & Disclaimers

12.1 We Warrant

  • Professional skill and care
  • Deliverables conform to specifications
  • Custom work is original
  • No malware or malicious code

12.2 We Do NOT Guarantee

  • Specific rankings, traffic, or lead volumes
  • Revenue increases or business outcomes
  • Third-party platform changes

Case study results are specific to individual engagements and are not guarantees of future performance.

13. Limitation of Liability

ARQISE's total liability shall not exceed the total amount paid under the applicable Service Agreement. ARQISE shall not be liable for indirect, incidental, special, consequential, or punitive damages.

14. Indemnification

The Client agrees to indemnify and hold harmless ARQISE, Muhammad Ali, and any team members, contractors, or agents from claims arising from: Client-provided content that infringes IP rights, Client's violation of laws, or Client's breach of these Terms.

15. Dispute Resolution

15.1 Good Faith Negotiation

Both parties first attempt direct resolution. 30 days to reach agreement.

15.2 Mediation

If negotiation fails, non-binding mediation. Costs shared equally.

15.3 Arbitration

If mediation fails, binding arbitration. Decision is final.

15.4 Jurisdiction

If arbitration not applicable, courts of Lahore, Pakistan, unless otherwise agreed.

16. Governing Law

Governed by laws of Pakistan. For international clients, the Service Agreement may specify alternative governing law.

17. Use of Website & Tools

By using arqise.com, you agree to: use for lawful purposes only, not attempt unauthorized access, not copy or redistribute content, not use automated tools (scrapers, bots), and not submit false information.

17.1 Free Tools & Diagnostic

ARQISE provides free browser-based tools at arqise.com/tools/ and a Digital Presence Diagnostic at arqise.com/diagnostic/. By using any of these, you acknowledge:

  • All tools run entirely in your browser. No data is collected, transmitted, or stored by ARQISE.
  • Results — including scores, estimates, meta tags, signatures, palettes, names, bios, and checklist scores — are suggestions based on algorithms and benchmarks, not professional advice.
  • ARQISE's proprietary frameworks referenced in the tools are ARQISE intellectual property.
  • You may not copy, reproduce, reverse-engineer, or redistribute any tool or its underlying logic.
  • Tools pages may display third-party advertisements (Google AdSense). ARQISE is not responsible for ad content.

Covered tools: Digital Presence Diagnostic, Revenue Leak Calculator, Meta Tag Generator, Email Signature Generator, Brand Palette Builder, Business Name Generator, Google Business Profile Checker, Social Media Bio Generator, and Law Firm Website Checklist.

18. Termination

Either party may terminate per Section 11. These Terms remain in effect as long as you use arqise.com or have an active engagement. Surviving sections: IP (7), Confidentiality (8), Liability (13), Indemnification (14), Disputes (15).

19. Force Majeure

Neither party liable for delays due to circumstances beyond reasonable control. If persisting 30+ days, either party may terminate. Client receives completed work and refund for undelivered milestones.

20. Modifications

ARQISE may update these Terms. Changes will not apply retroactively to active engagements under a signed Service Agreement.

21. Severability

If any provision is found invalid, remaining provisions remain in full force. Invalid provision replaced with one reflecting original intent.

22. Entire Agreement

These Terms, together with our Privacy Policy and any signed Service Agreement, constitute the entire agreement. They supersede all prior communications.

23. Contact